Left Field Insights

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About Us

We provide AI search optimization, website copy, and ongoing content creation for independent advisors and RIAs.

  • WHO: Independent financial advisors & RIAs
  • WHAT: AI search optimization, website copy, and ongoing content
  • WHERE: Remote, nationwide (U.S.)
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Lauren Sekerke Headshot

Lauren Sekerke, CFA®

Founder, Left Field Insights
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Meet the Founder

With over two decades of experience in financial services and wealth management, Lauren Sekerke has a keen understanding of the financial advice industry. She’s spent the majority of her career helping financial advisors scale and grow their practices with technology and outsourced practice management solutions.

Previously, Lauren worked for Morgan Keegan and Dimensional Fund Advisors and was a partner in a Memphis-based RIA. She has an MBA from the University of Chicago Booth School of Business and holds the Chartered Financial Analyst (CFA®) designation.

  • 20+ Years Industry Experience
  • CFA® Charterholder
  • Chicago Booth MBA

Ready to Make Your Website and Content Work Harder?

Whether you need a one-time AI and SEO audit, strategic website copy, or ongoing content support, our services are built to increase your visibility and help you attract the right clients.

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Client Testimonials

Lauren took the initiative to lay out an ongoing marketing and communications plan for me and has kept me on track towards my goals for almost five years now. I no longer worry that I’m not doing enough marketing or that I’m not communicating enough with my clients. Her background in financial services is a huge plus as she understands the RIA industry very well. Adding Lauren to my team has been a very smart decision for me, and I’m looking forward to many years of this partnership.
Curtis Financial Planning
Cathy Curtis, CFP®
Founder, Curtis Financial Planning
I considered many of the biggest names in advisor marketing before deciding to work with Lauren. I didn’t like anything that the larger firms could bring to the table for me because it looked so similar to what everyone else was doing. Lauren brought a fresher perspective to the equation and has been able to help me create unique, on-brand content that truly resonates with my target audience. I value Lauren as a member of the team and look forward to our continued partnership.
SageMint Wealth
Anh Tran, CFP®
Managing Partner, SageMint Wealth
Lauren has become one of my most valued partners when it comes to thinking through high-level business and marketing strategies. She challenges me when it matters and helps me execute new plans when the time is right. Every independent financial advisor needs a competent collaborator like Lauren to help them anticipate problems and opportunities from a fresh perspective.
Align Financial
Tanya Nichols, CFP®
Founder, Align Financial